WATCH | LeRiche Releases Visuals For His Single "Under Covers"
LeRiche may come from a Canadian town with a population of only 5,000, but he is poising himself to have a global reach. The singer-songwriter has evolved from the typical acoustic-troubadour, inviting indie-pop influences into the mix.
His latest video for his single "Under Covers" visits the fundamental of a relationship and what happens "between the lines" - Watch the video above.
The video was directed by French director, Charlotte Rabate. When putting the video together, Rabate was heavily influenced by photographer Guy Bourdin. As Rabate puts it,
"I always admired the way he could make an inanimate object the central character of his images. I like to twist how we see objects from our everyday life to bring a surrealist quality to a scene."
Throughout the video, you jump back and forth between scenes of a happy relationship and one that is in its final stages.
Get to know LeRiche via his socials: